Allan has a background in photojournalism and written journalism, with published and exhibited work in numerous publications across the globe. His current focus is on growing the KAYAK portfolio brands globally, with a key focus on momondo, through which he has been a key part of the team on initiatives such as The DNA Journey (+ 400 million views, 41 global awards, including 1 Gold, 2 Silver and 2 Bronze Cannes Lions), Dear mom and dad (“Dear mom and dad:” + 1 million views) and other purpose campaigns. Allan also manages several based brand ambassadorship programmes for the KAYAK brand portfolio.
In his free time, Allan produces content for and manages his NGO, Jengo, which has raised over 100´000 USD for aid projects in Tanzania and for whom he has also done a TED talk for. Allan believes in meaningful, impactful, often purpose-based narratives that push to make the world a better place and strives to stitch these into each and every content piece he is involved with.
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